Hong Kong Sa Sa (M) Sdn Bhd is a wholly-owned subsidiary of Sa Sa International Holdings Limited which is listed on The Stock Exchange of Hong Kong Limited (Stock Code: 178)

The Sa Sa group positions itself as a one-stop beauty product specialty platform with a business focus on "beauty", providing diverse quality products under more than 600 brands ranging from skincare, fragrance, make-up, hair care, body care, inner beauty products as well as beauty equipment.